We understand that sporting associations and NGBs have different requirements when it comes to ticketing. We have seen significant growth in the last 12 months whilst winning business from our key competitors. These wins were down to our creative thinking and passion to look at things a bit differently. The Lawn Tennis Association and European Aquatics Championships are testament to this as both clients needed bespoke solutions that other providers were unable to deliver… you’ll read more about this later.
“Great work, brilliant event, hard work, dedication to task and fantastic players. Well done to one and all and a huge thank you from me and the LTA to The Ticket Factory team as a whole.”
Gavin Fletcher, Tournament Director, EB and DC at the Lawn Tennis Association (LTA)
As part of The NEC Group, we ‘live above the shop’ of the exhibition world seeing and talking to organisers and exhibitors day in, day out. We know what organisers are looking for and the challenges they face in their industry. How do you create the perfect live event, when digital content and new channels are stealing consumer attention? The Ticket Factory is the primary agent for over half of the top 20 UK exhibitions.
"The consultative approach and problem-solving attitude that The Ticket Factory adopts has meant that the whole process of working with them has been an absolute pleasure. Big enough to ensure all our service needs were met (if not exceeded); friendly and personable enough to make you feel like you’re their only client; their service has been second to none and I look forward to continue working with them in the future."
Nicola Lazenby, Marketing & Exhibition Manager, Salon International
The Ticket Factory has been the box office for the Barclaycard Arena (Previously the NIA) and the Genting Arena (Previously the LG Arena) for over 30 years, delivering outstanding world class entertainment to over a million people each year. Both of the arenas are ranked top 20 in Polstar and combined ticket sales put them at number three in the world. We deliver everything from presale consultation to reconciliation of funds; ensuring promoters keep coming back and see The Ticket Factory is a vital partner in delivering their concerts.
"The Ticket Factory team understand our venue inside out. They deal with our customers and offer great service day in day out. Their product, speed of sale and marketing reach help make our events a success. They are a true partner in everything we do."
Guy Dunstan, General Manager, NEC Group Arenas
This sector has also seen significant growth for us. We have a world class ability to deliver results, wherever the event, allowing access at multi location events, for customers across Greenfield sites. Our work with RHS, Riverstreet Events, Cornbury Festival and Windsor Horse Show to name a few, demonstrates our success in this sector.
"We have had a fantastic year so far, with exceptional visitor numbers. With the full box office support we have received from The Ticket Factory we have been able to concentrate on planning our shows so visitors can enjoy the full experience, being confident the ticketing is in safe hands."
Caroline D’Ambra, Shows Ticketing and Customer Care Manager, RHS
With our long history of working as the box office for Birmingham's iconic arenas, we've built up some long standing relationships with record labels and managing agents.
We build our digital products not only selling for who's on tour today, but understanding from customers, who they're interested in going to see and developing our 'softer content' to reach the fans of tomorrows touring artists. Technology might have accelerated an unprecedented rate of change in the industry as a whole, but for ticketing it's opening up exciting ways for fans to access live events and their favorite bands.